{"id":717301,"date":"2026-06-21T12:02:10","date_gmt":"2026-06-21T12:02:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/717301\/"},"modified":"2026-06-21T12:02:10","modified_gmt":"2026-06-21T12:02:10","slug":"mms-introduces-dye-free-candy-drops-blue-and-brown-pieces","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/717301\/","title":{"rendered":"M&M\u2019s introduces dye-free candy, drops blue and brown pieces"},"content":{"rendered":"<\/p>\n

(NewsNation<\/a>) \u2014 M&M\u2019s is embracing the \u201cMake America Healthy Again\u201d movement<\/a> with a new product set to launch this summer.<\/p>\n

The iconic brand will introduce<\/a> a version of its candies made without artificial dyes beginning in August, as it marks its 85th anniversary.<\/p>\n

However, the change comes with a tradeoff: M&M\u2019s plans to eliminate its blue and brown candies from the lineup.<\/p>\n

Mars told The Wall Street Journal<\/a> the colors could not be recreated with natural ingredients at a reasonable cost.<\/p>\n

\t
\n\t\tSoaring US beef prices likely to rise further thanks to trade tensions and disease outbreaks\t<\/a><\/p>\n

\u201cIt was a daunting situation,\u201d said Anton Vincent, president of Mars Snacking, North America and Global Ice Cream. \u201cYou\u2019re messing with an 85-year-old icon.\u201d<\/p>\n

Researchers were able to replicate other colors using natural ingredients, but blue \u2014 introduced in 1995 \u2014 proved more difficult, in part due to reliance on spirulina<\/a>, an algae-based pigment.<\/p>\n

The ingredient requires significantly more material to achieve the same color intensity and also contributed to challenges in producing brown candies.<\/p>\n

\u201cIt\u2019s the hardest thing I\u2019ve had to do in my career,\u201d Mars executive Claire Hewitt said.<\/p>\n

\t
\n\t\tTrump cabinet\u2019s fermented food craze should be balanced, doctor says\t<\/a><\/p>\n

Mars explored replacing blue and brown with purple and pink or shifting to a three-color mix, but ultimately decided against those options.<\/p>\n

The company had pledged in 2016 to remove artificial dyes from its products but later reversed course after determining customers were not concerned.<\/p>\n

More recently, Health and Human Services Secretary Robert F. Kennedy Jr. has urged U.S. food companies to eliminate artificial dyes.<\/p>\n","protected":false},"excerpt":{"rendered":"(NewsNation) \u2014 M&M\u2019s is embracing the \u201cMake America Healthy Again\u201d movement with a new product set to launch…\n","protected":false},"author":2,"featured_media":717302,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[28,309034],"class_list":["post-717301","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-business","tag-video-author"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/717301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=717301"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/717301\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/717302"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=717301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=717301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=717301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}