{"id":725702,"date":"2026-06-25T19:19:24","date_gmt":"2026-06-25T19:19:24","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/725702\/"},"modified":"2026-06-25T19:19:24","modified_gmt":"2026-06-25T19:19:24","slug":"warriors-jersey-patch-deal-with-ai-firm-worth-more-than-50-m-year","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/725702\/","title":{"rendered":"Warriors Jersey Patch Deal With AI Firm Worth More Than $50 M\/Year"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe <a href=\"https:\/\/www.sportico.com\/t\/golden-state-warriors\/\" id=\"auto-tag_golden-state-warriors_1\" data-tag=\"golden-state-warriors\" rel=\"nofollow noopener\" target=\"_blank\">Golden State Warriors<\/a> have signed a deal with AI cloud provider Iren for the company\u2019s logo to be on the team\u2019s jersey starting next season, replacing Rakuten. The agreement is worth more than $50 million per year, according to someone familiar with the details, and the richest sponsorship deal in the history of North American team sports.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe multiyear partnership spans the entire Golden State organization, including the <a href=\"https:\/\/www.sportico.com\/t\/wnba\/\" id=\"auto-tag_wnba_1\" data-tag=\"wnba\" rel=\"nofollow noopener\" target=\"_blank\">WNBA<\/a>\u2019s <a href=\"https:\/\/www.sportico.com\/t\/golden-state-valkyries\/\" id=\"auto-tag_golden-state-valkyries_1\" data-tag=\"golden-state-valkyries\" rel=\"nofollow noopener\" target=\"_blank\">Golden State Valkyries<\/a> and G League\u2019s Santa Cruz Warriors. Iren branding will be on the Valkyries player warm-ups and Santa Cruz jerseys, and the logo will have prominent visibility throughout Chase Center.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tGolden State chief commercial officer Mike Kitts said the company wanted a partner that shared its vision for innovation and community engagement. In the new release, Kitts said Iren\u2019s commitment to powering the future of technology aligned with the team\u2019s goals to \u201cpush the boundaries of innovation on a global scale and create a lasting legacy across the Bay Area and beyond.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBloomberg was the first to report the tie-up between the Warriors and Iren but did not have the value of the agreement.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tLast week, Golden State and Rakuten extended their partnership, which included several community-focused initiatives and a limited series of upcycled merchandise with previous Warrior jerseys with the Rakuten badge called the Warriors Golden Legacy collection.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIren, headquartered in Australia, was founded in 2018 by brothers Daniel and Williams Roberts. It started as a bitcoin mining company but has transitioned towards AI data centers, with facilities in Canada and Texas as the industry exploded. In October, Microsoft and Iren unveiled a five-year AI cloud services contract worth $9.7 billion, and last month, Iren announced a deal with Nvidia \u201cto accelerate deployment of large-scale AI factories.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe company\u2019s current market cap is $18 billion. Iren shares, which are traded on the Nasdaq, soared 1,200% over six months last year as part of the AI boom. The stock is down from its May peak, when the Nvidia deal was announced, but it\u2019s still up 28% year-to-date.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Warriors and Iren are planning a series of educational programs that advance AI and STEAM literacy in the Bay Area. The organizations will refurbish community basketball courts and distribute 10,000 Warriors jerseys annually to youth in underserved communities.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Warriors led Sportico\u2019s <a href=\"https:\/\/www.sportico.com\/feature\/nba-team-values-ranking-list-1234697991\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">NBA team valuations<\/a> for the fifth straight year at $11.33 billion\u2014only the NFL\u2019s Dallas Cowboys ($12.8 billion) rank higher among the most valuable global sports franchises.\u00a0Golden State is a financial juggernaut with revenue 34% higher than the New York Knicks, who rank second. Total sponsorship revenue is nearly double any other team.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe Valkyries, who are in their second season, have set a new bar for WNBA teams. The franchise generated $78 million in its first year, 48% more than the Indiana Fever, who rank second. The Valkyries have more than 40 corporate partners and led our <a rel=\"noreferrer noopener nofollow\" target=\"_blank\" href=\"https:\/\/www.sportico.com\/feature\/wnba-team-values-rankings-list-1234784563\/\">WNBA team valuations<\/a> at $850 million, with the New York Liberty second at $600 million.<\/p>\n","protected":false},"excerpt":{"rendered":"The Golden State Warriors have signed a deal with AI cloud provider Iren for the company\u2019s logo to&hellip;\n","protected":false},"author":2,"featured_media":725703,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[4804,2243,239633,355,99,434],"class_list":["post-725702","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nba","tag-golden-state-valkyries","tag-golden-state-warriors","tag-jersey-patch","tag-nba","tag-sports","tag-wnba"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/725702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=725702"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/725702\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/725703"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=725702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=725702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=725702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}