Front Office Sports<\/a> last month. \u201cWe talked about it. Those are expensive.\u201d<\/p>\n\u201cTraditionally, you spend a lot of money, you bring everybody together for two or three days, you disrupt camp or whatever\u2019s going on,\u201d Hart said. \u201cMaybe you get the media there, maybe you don\u2019t. Maybe you get 72 hours of publicity alongside all the other leagues that are doing media days. It\u2019s pretty noisy. There\u2019s a lot of static. And then everybody moves on.\u201d<\/p>\n
Instead of a media day, according to sources speaking to Front Office Sports, the Pac-12 will spend money saved on other promotional events throughout the upcoming season.<\/p>\n
In the age of social media and the 24-hour news cycle, there is reason to believe these media days are less important for conferences. College football is already incredibly popular; it does not need these events to make news.<\/p>\n
But this isn\u2019t just any year for the re-launched Pac-12. This is the season when the Pac-12 needs to prove to both fans and its member schools that it is making the right moves. If the Pac-12 wants to be seen as a power conference, it should act like one. Smaller conferences with much lower ambitions, like Conference USA and the Sun Belt, have found the money for a media day.<\/p>\n
To be clear, a media day will not determine whether the Pac-12 succeeds. It does not really matter if the Pac-12 acts like a Power Five conference. It just needs its schools to perform well on the field.<\/p>\n
But PR is also part of the business, and this is not a good look for a conference to start out with.<\/p>\n","protected":false},"excerpt":{"rendered":"As the college football season approaches, every FBS conference is getting set for its media days \u2014 except…\n","protected":false},"author":2,"featured_media":748754,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[399,63076,398,396,397,12819,321215,99],"class_list":["post-748753","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ncaa-football","tag-football","tag-media-day","tag-ncaa","tag-ncaa-football","tag-ncaafootball","tag-pac-12","tag-pac-12-conference","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/748753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=748753"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/748753\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/748754"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=748753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=748753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=748753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}