{"id":768682,"date":"2026-07-17T17:41:10","date_gmt":"2026-07-17T17:41:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/768682\/"},"modified":"2026-07-17T17:41:10","modified_gmt":"2026-07-17T17:41:10","slug":"claims-about-gta-6-pre-orders-are-incorrect-and-absurd-analyst-firm-says-but-its-still-had-the-strongest-pre-order-campaign-ever-recorded","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/768682\/","title":{"rendered":"Claims about GTA 6 pre-orders are incorrect and “absurd”, analyst firm says, but it’s still had the “strongest pre-order campaign ever recorded”"},"content":{"rendered":"

We all knew that GTA 6<\/a> was going to be big, but new data from a video game market data analyst group suggests Rockstar’s upcoming sandbox game has already earned in excess of $260m for the company.<\/p>\n

According to data shared by Newzoo<\/a> (via VGC<\/a>), players spent approximately $180m on digital pre-orders across the US and European markets during the last week of June. Using that data, and mapping it onto player distribution of GTA 5<\/a>, Newzoo estimates that the game made $260m in its first week – that’ll be $180m from the US and Europe, and a further $80m from other regions around the world.<\/p>\n

“That kicks off the strongest pre-order campaign ever recorded,” notes Newzoo. If you cast your mind back to 2014, you will remember that GTA 5 made headlines for making $1bn in just three days<\/a>. Newzoo thinks GTA 6 will break even that impressive record, with these pre-order figures accounting for just 5.8 percent of sales in the game’s first week on sale (per the firm’s figures, at least). As a result, Newzoo estimates GTA 6 will bring in an eye-watering $4.5bn in its first week, selling through around 51m units.<\/p>\n

“Contrary to social media reports, GTA 6 has not done a billion dollars in pre-orders 21 weeks out,” notes the Newzoo analysis. “This is absurd. Given how pre-order curves look, nothing ever has and nothing ever will in the near future.<\/p>\n

“What the data actually shows is $180 million in digital pre-order spend across the US and the five largest European markets in the final week of June, translating to a global opening week of roughly $260 million, with most of the ramp still ahead.<\/p>\n

“Run that figure through the plausible band of preorder curves, and GTA VI is on track to book between $3.25 billion and $5.2 billion in week-one launch revenue. Even at the most conservative reading, namely that GTA 6 front-loads harder than any major title in our dataset, it lands at a tremendous number by any historical standard.”<\/p>\n

It’s worth noting that GTA 6 will launch on PS5 and Xbox Series X\/S, but not PC (possibly because Rockstar likes working within the constraints and limitations imposed by console hardware<\/a>, as has been suggested by one former dev). That means, should Rockstar opt for a PC launch later down the line – as it has with GTA 5 and Red Dead Redemption 2<\/a> – there is another massive market ready and waiting. And, predictably, more money.<\/p>\n

If you’re one of the millions of people giving Rockstar your money later this year, you will be able to play the game on PS5 and Xbox Series X\/S on 19th November – but you won’t be playing a physical version of the game<\/a>, even if you pre-order.<\/p>\n","protected":false},"excerpt":{"rendered":"We all knew that GTA 6 was going to be big, but new data from a video game…\n","protected":false},"author":2,"featured_media":768683,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[74],"class_list":["post-768682","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/768682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=768682"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/768682\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/768683"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=768682"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=768682"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=768682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}