{"id":799873,"date":"2026-08-02T20:16:10","date_gmt":"2026-08-02T20:16:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/799873\/"},"modified":"2026-08-02T20:16:10","modified_gmt":"2026-08-02T20:16:10","slug":"buc-ees-sues-beavercreek-store-claiming-its-cartoon-beaver-logo-violates-trademark-local","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/799873\/","title":{"rendered":"Buc-ee\u2019s sues Beavercreek store, claiming its cartoon beaver logo violates trademark | Local"},"content":{"rendered":"

Buc-ee\u2019s, the wildly popular chain of travel centers, has sued a small carryout in Beavercreek, claiming the store\u2019s cartoon beaver logo infringes on its trademark.<\/p>\n

Buc-ee\u2019s alleges in a new lawsuit in federal court that Beaver\u2019s Mini Mart at 1592 Hanes Road has a logo that too closely resembles the chain\u2019s distinctive logo, which has a smiling cartoon beaver with a red baseball hat. The logo is featured on Buc-ee\u2019s billboards, signage and many branded products.<\/p>\n

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A sign featuring a cartoon beaver hangs above the entrance of Beaver\u2019s Mini Mart on Hanes Road in Beavercreek.<\/p>\n

Cornelius Frolik \/ Staff writer<\/a><\/p>\n

Buc-ee\u2019s, which opened its first Ohio store in Huber Heights in April, says Beaver\u2019s Mini Mart has an exterior sign with a logo featuring a cartoon beaver with \u201cwide eyes and a smile.\u201d The chain also claims the red coloring mirrors its own logo. Buc-ee\u2019s says it believes the mini mart started using this logo after it created its trademark, which it obtained decades ago.<\/p>\n

\u201cDefendant\u2019s unauthorized use of defendant\u2019s marks is likely to cause confusion among consumers,\u201d Buc-ee\u2019s lawsuit states. \u201cConsumers are likely to perceive a connection or association as to the source, sponsorship, or affiliation of the parties\u2019 products and services, when in fact none exists, given the similarity of the parties\u2019 logos, trade channels, and consumer bases.\u201d<\/p>\n

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Buc-ee\u2019s opened its first Ohio store in Huber Heights in April.<\/p>\n

Cornelius Frolik \/ Staff<\/a><\/p>\n

Buc-ee\u2019s claims that Beaver\u2019s Mini Mart\u2019s use of its trademark \u201cunjustly enriches\u201d the store at the chain\u2019s expense. The chain also claims the use of its trademark puts its valuable reputation at risk.<\/p>\n

Buc-ee\u2019s has sued other businesses for trademark infringement, including a gas station chain in northeast Ohio called Mickey\u2019s, which has a cartoon moose as its logo. Buc-ee\u2019s alleges Mickey\u2019s logo also too closely resembles its own. Buc-ee\u2019s won a trademark infringement lawsuit about eight years ago against a Texas business called Choke Canyon BBQ that had a cartoon alligator as its logo.<\/p>\n

Comedian John Oliver, on the most recent episode of his show \u201cLast Week Tonight\u201d on HBO, had a segment that criticized and mocked Buc-ee\u2019s trademark infringement lawsuits, and he dared the company to sue him for creating a similar logo that says \u201cBuc-off.\u201d Last Week Tonight is selling shirts, hats and other accessories with the Buc-off logo, with the promise that the proceeds from the sales will go to charity.<\/p>\n

Buc-ee\u2019s did not immediately return a request for comment. The Dayton Daily News left a message with Beaver\u2019s Mini Mart but has not yet heard back.<\/p>\n","protected":false},"excerpt":{"rendered":"Buc-ee\u2019s, the wildly popular chain of travel centers, has sued a small carryout in Beavercreek, claiming the store\u2019s…\n","protected":false},"author":2,"featured_media":799874,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[28],"class_list":["post-799873","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-business"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/799873","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=799873"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/799873\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/799874"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=799873"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=799873"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=799873"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}