{"id":828266,"date":"2026-08-28T04:02:24","date_gmt":"2026-08-28T04:02:24","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/828266\/"},"modified":"2026-08-28T04:02:24","modified_gmt":"2026-08-28T04:02:24","slug":"chilis-to-open-first-ever-outpost-at-california-golf-course","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/828266\/","title":{"rendered":"Chili\u2019s to open first-ever outpost at California golf course"},"content":{"rendered":"

Chili’s<\/a> is teeing up its first-ever golf course location in California, transforming a Burbank<\/a> clubhouse into a “19th hole” this weekend.<\/p>\n

The popular restaurant will take over the DeBell Golf Club clubhouse on Aug. 28 and 29 for the Chili’s Golf Club pop-up, open to everyone from 9 a.m. to 5 p.m.<\/p>\n

\"Chili's<\/p>\n

Chili’s will take over the DeBell Golf Club clubhouse in Burbank this weekend.<\/p>\n

\"The<\/p>\n

The pop-up is open to the public. Chili’s Grill & Bar<\/p>\n

The pop-up marks the first time Chili’s has opened an outpost on a golf course, according to the company, and comes as the chain looks beyond its restaurants for splashy marketing stunts.<\/p>\n

Visitors can dig into Chili’s favorites, including its popular Triple Dipper, after a round or just stop by without hitting the links.<\/p>\n

The restaurant is also offering two special margaritas inspired by classic golf course beverages.<\/p>\n

\"The<\/p>\n

The pop-up comes as the chain looks beyond its restaurants for splashy marketing stunts. Instagram\/chilis<\/p>\n

“Chili’s is the people’s clubhouse, so it only made sense to bring that spirit to the course by building the Chili’s Golf Club on a public muni, complete with the 19th hole of every golfer’s dreams,” George Felix, chief marketing officer and executive vice president of Chili’s parent company Brinker International, said in a statement.<\/p>\n

The takeover also comes with a limited-edition golf apparel collection created with activewear brand Rhoback.<\/p>\n

The collaboration features a custom Chili’s Golf Club crest on golf-ready apparel, with gear available at the DeBell pro shop during the event and online through Rhoback while supplies last.<\/p>\n

\"Chili's<\/p>\n

Chili’s is also offering two special cocktails for the event. Chili’s Grill & Bar<\/p>\n

Chili’s shared a cheeky post on Instagram, asking followers to picture breaking 100 for the first time while stressing that “everyone’s invited.”<\/p>\n

The campaign targets recreational golfers and is being promoted with a film featuring golf personalities Wesley Bryan and Jena Sims Koepka, as well as content creator Caleb Pressley, according to Nation’s Restaurant News.<\/p>\n

This is the latest in a series of eye-catching campaigns from Chili’s as the chain tries to become further integrated into pop culture and be better positioned to compete with fast-food rivals.<\/p>\n

\"The<\/p>\n

The campaign targets recreational golfers and is being promoted with a film featuring golf personalities Wesley Bryan and Jena Sims Koepka, as well as content creator Caleb Pressley. Chili’s Grill & Bar<\/p>\n

\"The<\/p>\n

The pop-up will operate from 9 a.m. to 5 p.m. Instagram\/chilis<\/p>\n

Past campaigns have included ads about its viral Triple Dipper, the “value meal wars” and a “Fast Food Financing” pop-up in New York City that made light of rising fast-food prices.<\/p>\n

However, the Burbank event will only last a short while.<\/p>\n

The Chili’s Golf Club will be open at DeBell Golf Club from 9 a.m. to 5 p.m. on Friday and Saturday before the chain’s first golf course outpost disappears.<\/p>\n

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