{"id":842979,"date":"2026-09-10T13:54:27","date_gmt":"2026-09-10T13:54:27","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/842979\/"},"modified":"2026-09-10T13:54:27","modified_gmt":"2026-09-10T13:54:27","slug":"does-the-nba-have-an-owner-problem","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/842979\/","title":{"rendered":"Does the NBA Have an Owner Problem?"},"content":{"rendered":"<p><a class=\"ui-rounded-5xl ui-w-fit ui-items-center motion-safe:ui-transition-colors ui-font-gt-america ui-py-2.5 ui-px-4 ui-text-body-md-medium ui-text-white ui-bg-white\/10 ui-border-white ui-backdrop-blur-[3px] hover:ui-bg-white hover:ui-text-black ui-hidden lg:ui-flex\" data-sentry-element=\"Comp\" data-sentry-component=\"Tag\" data-sentry-source-file=\"tag.tsx\" href=\"https:\/\/www.theringer.com\/topic\/nba\" rel=\"nofollow noopener\" target=\"_blank\">NBA<\/a><a class=\"ui-rounded-5xl ui-w-fit ui-items-center motion-safe:ui-transition-colors ui-font-gt-america ui-py-2 ui-px-3 ui-text-body-sm-medium ui-text-white ui-bg-white\/10 ui-border-white ui-backdrop-blur-[3px] hover:ui-bg-white hover:ui-text-black ui-flex lg:ui-hidden\" data-sentry-element=\"Comp\" data-sentry-component=\"Tag\" data-sentry-source-file=\"tag.tsx\" href=\"https:\/\/www.theringer.com\/topic\/nba\" rel=\"nofollow noopener\" target=\"_blank\">NBA<\/a>NBA owners are having a moment, but not necessarily a good one. \u201cEvery day or every week, it\u2019s like: Wait a second, how can that be possible?\u201d<img alt=\"\" data-sentry-element=\"Image\" data-sentry-source-file=\"article-hero.tsx\" loading=\"eager\" decoding=\"async\" data-nimg=\"fill\" class=\"ui-object-cover ui-rounded-4xl\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-position:50% 38%;color:transparent\"   src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/1789048465_535_image.jpeg\"\/>Getty Images\/Ringer illustration<a data-sentry-element=\"Link\" data-sentry-source-file=\"article-info-block.tsx\" href=\"https:\/\/www.theringer.com\/creator\/howard-beck\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" data-sentry-element=\"Image\" data-sentry-source-file=\"article-info-block.tsx\" loading=\"lazy\" width=\"56\" height=\"56\" decoding=\"async\" data-nimg=\"1\" class=\"ui-object-cover h-full w-full rounded-full border grayscale ui-border ui-border-black\" style=\"color:transparent;object-position:50% 50%\"  src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/1789048465_46_image.jpeg\"\/><\/a>By <a class=\"text-body-md-medium hover:opacity-70 lg:text-body-lg-medium\" data-sentry-element=\"Link\" data-sentry-source-file=\"article-info-block.tsx\" href=\"https:\/\/www.theringer.com\/creator\/howard-beck\" rel=\"nofollow noopener\" target=\"_blank\">Howard Beck<\/a>Sept. 10, 1:26 pm UTC \u2022 12 min<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Steve Ballmer <a href=\"https:\/\/www.theringer.com\/2026\/09\/03\/sports\/owners-manual-mark-walter-steve-ballmer-marc-lore-stan-kroenke\" rel=\"nofollow noopener\" target=\"_blank\">thoroughly dominated<\/a> the NBA news cycle last week, commandeering the discourse with a Kardashian-level ferocity. The multibillionaire owner of the Los Angeles Clippers absolutely demanded our attention as the central figure <a href=\"https:\/\/www.theringer.com\/2026\/09\/03\/nba\/los-angeles-clippers-kawhi-leonard-nba-punishment-adam-silver-aspiration\" rel=\"nofollow noopener\" target=\"_blank\">in one of the biggest cheating scandals in NBA history<\/a>.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">The Clippers were found guilty of a massive scheme to circumvent the salary cap, violating one of the league\u2019s foundational tenets. [CUE THE NEWS ALERTS!]\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">The punishment included a one-year suspension for Ballmer, a $30 million fine, and the forfeiture of five first-round draft picks. [CUE THE REACTIONS!]\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Within hours, Ballmer\u2019s lawyer fired back, threatening legal action. [CUE THE AGGREGATORS!]\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And the frenzy won\u2019t end anytime soon. The Ballmer story will spike again next week, when commissioner Adam Silver addresses the media after what promises to be a lively board of governors meeting in New York.\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">But if recent trends hold, Ballmer will merely be borrowing the spotlight \u2026 until the next NBA owner wilds out and wrests it away.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">This entire summer\u2014hell, damn near this entire calendar year\u2014has been hijacked by the NBA\u2019s billionaire class, who keep grabbing headlines for their lavish spending, drastic cutting, sketchy financing schemes, toxic power struggles, iffy political affiliations, and seemingly endless series of franchise sales and resales. It\u2019s all been positively dizzying.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And, well, it isn\u2019t normal! Or necessarily good. We\u2019re not supposed to be talking about NBA owners this much. In normal times, they pop into the news feed when they\u2019re hiring or firing a GM or, if they\u2019re fortunate, when they\u2019re hugging the Larry O\u2019Brien Trophy. But that\u2019s it. In normal times, owners write the checks and stay hermetically sealed in their luxury boxes\u2014mostly out of sight and mostly out of mind. But these days, we can\u2019t go five minutes without thinking about them.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-source-file=\"related-content.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black ui-text-body-xl-bold ui-mb-4 motion-safe:transition-colors\">More on the NBA Ownership Circus <\/p>\n<p data-sentry-element=\"Text\" data-sentry-source-file=\"related-content.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black ui-text-body-xl-bold ui-mb-4 motion-safe:transition-colors\">More on the NBA Ownership Circus <\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cThe league is crazy,\u201d quipped one ownership source, sounding more amused than alarmed by the wild news-making spree of his peers. \u201cEvery day or every week, it\u2019s like: Wait a second, how can that be possible?\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">It started in April, when Tom Dundon, the newly minted owner of the Portland Trail Blazers (for $4.25 billion), <a href=\"https:\/\/www.theringer.com\/2026\/08\/03\/nba\/tom-dundon-portland-trail-blazers-owner-relocation-arena-renovations\" rel=\"nofollow noopener\" target=\"_blank\">went on a budget-slashing binge<\/a>\u2014reducing the team\u2019s traveling party, banning staffers from late checkout at hotels, and laying off more than 70 employees\u2014to the great dismay of Blazer fans, who grew even more anxious when Dundon began fighting with city officials over funding for arena renovations, fueling concerns that he\u2019d try to move the team.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">In June, Dundon inflamed the entire NBA coaching community when he insisted on a one-year contract for new head coach Micah Nori\u2014an unheard-of tactic that was promptly decried as a \u201cslap in the face\u201d by J.B. Bickerstaff, the president of the coaches association.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">But Dundon soon ceded the stage to New York Knicks owner James Dolan, who thoroughly spooked Knicks fans by inviting his friend President Donald Trump to Game 3 of the NBA Finals at Madison Square Garden. Trump attended\u2014and appeared to fall asleep. Midtown became a militarized zone. The Knicks lost their only game of the series.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">In early July, it was Toronto\u2019s turn to wonder and fret as Rogers Communications\u2014a massive telecommunications and media conglomerate\u2014announced that it would take full control of the Raptors by purchasing the final 25 percent of Maple Leaf Sports and Entertainment for $3 billion.\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">July ended with another shocker, this time in Brooklyn, as Nets owners Joe and Clara Wu Tsai announced their intent to divorce, casting momentary doubt over the operations of the Nets, as well as of the WNBA\u2019s Liberty. (The Tsais have issued assurances that nothing will change with either team, with Joe continuing to run the Nets and Clara Wu overseeing the Liberty.)<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Then things really got wild in August.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">On August 11, The Wall Street Journal reported that Phoenix Suns owner Mat Ishbia had lost $600 million in an \u201cill-timed wager\u201d via his company, United Wholesale Mortgage, whose stock price promptly nosedived. Observers fairly wondered whether Ishbia would be able to hold on to the Suns and the WNBA\u2019s Phoenix Mercury.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">A day later, Los Angeles Lakers majority owner Mark Walter\u2014who just purchased his controlling stake last year from the Buss family\u2014<a href=\"https:\/\/www.theringer.com\/2026\/08\/12\/nba\/lakers-sale-josh-kushner-bob-iger-12-billion-nba-owners\" rel=\"nofollow noopener\" target=\"_blank\">shocked the world<\/a> with an agreement to sell his stake to Bob Iger and Josh Kushner, at a staggering valuation of $12.5 billion. Amid the shock came a likely explanation for the sudden divestment: Walter is under investigation by federal prosecutors and the Securities and Exchange Commission.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Five days after the Lakers sale became public, the Buss family announced plans to sell its remaining shares to the Iger-Kushner group, signaling the likely end of nearly a half decade of family stewardship \u2026 except that move was almost immediately contested by current Lakers governor Jeanie Buss, who wants to retain her share of the franchise, thus continuing decades of Buss family infighting.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And four days after that, Minnesota Timberwolves owner Marc Lore\u2014who partnered with Alex Rodriguez to buy the franchise and take control just a year ago\u2014announced a deal to sell his controlling interest to Marc Stad, a Wolves minority partner, at a valuation of $4.5 billion.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Things were relatively quiet after that \u2026 until the NBA nuked the Clippers with the biggest punishment in league history on September 2, accompanied by a 36-page report that detailed all of Ballmer and Co.\u2019s brazen misdeeds.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">When Ballmer bought the Clippers in 2014, for a then-record $2 billion, he arrived as a savior for the NBA\u2019s most downtrodden franchise\u2014and for the league itself, which needed to quickly distance itself from the disgraced Donald Sterling, who had been banned for life for making racist remarks. Back then, an owner scandal was almost an anomalous occurrence, a once-every-decade-or-so event. Owners didn\u2019t make the news much or sell their franchises very often.<\/p>\n<p><img alt=\"\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"ui-object-cover\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-position:50% 50%;color:transparent\"   src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/1789048466_917_image.jpeg\"\/><\/p>\n<p>Steve Ballmer before a Clippers game<\/p>\n<p>Getty Images<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Since then, we\u2019ve seen another owner\u2014Robert Sarver, who ran the Suns for nearly two decades\u2014driven out over reports of racism and misogyny. And we\u2019ve seen <a href=\"https:\/\/x.com\/MikeVorkunov\/status\/2091996362602668241\" rel=\"nofollow\">13 franchise sales<\/a> in the past seven years alone an absolutely staggering rate that eclipses anything else in the modern era.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">NBA owners are having a moment, as they say, although it\u2019s not entirely clear why or how all of these things are happening at once. What in the name of David J. Stern is happening to this league?<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Let\u2019s start with a simple, if unsatisfying, answer: After a survey of sources around the league, there is no neat-and-tidy explanation for all of it, no singular through line connecting all buying and selling and slashing and cheating. Some of this is just an unfortunate cosmic coincidence.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">You can explain the flurry of franchise sales as a by-product of rapidly increasing franchise valuations, but this is sort of a snake-eating-its-tail dynamic: The \u00fcber-wealthy keep driving up valuations with their willingness to pay those valuations, and then the next wave of zillionaires comes along to pay even more.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cIt tells you that the NBA is a worldwide brand, and [there\u2019s a] scarcity in owning an NBA team,\u201d said former Suns GM Ryan McDonough, who is now a managing partner of Sports Ownership Group, which is raising a fund to invest in NBA teams. \u201cThere are only 30\u2014soon to be 32\u2014NBA teams. So there&#8217;s a rarity, there&#8217;s a scarcity. If we&#8217;re having this conversation in 2036 instead of 2026, the groups that own these teams are going to be robust.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">A rapid increase in extreme wealth is driving some of this. According to Forbes, the number of billionaires worldwide has nearly doubled in the last 10 years, from 1,800 in 2016 to 3,400 today. So there are just a lot more people in position to buy a franchise and keep sending those valuations higher. For long-standing owners who bought their teams in the 1990s or early 2000s\u2014when the going price was merely in the hundreds of millions\u2014this modern-day gold rush means a chance for an insane windfall. League and ownership sources don\u2019t expect the valuation spike to end anytime soon, which means that there\u2019s a good chance the buying and selling and flipping could continue apace.\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cIn any business where valuations rise at that level, there will be people who are attracted to the price and return,\u201d said another ownership source.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">But there are so many other factors at work, too. Sarver sold the Suns (to Ishbia) under duress in 2022 and while facing a fierce backlash from players and sponsors. The Blazers sale was required as a condition of former owner Paul Allen\u2019s will, following his death in 2018. When Wyc Grousbeck sold the Boston Celtics in 2025, he cited estate and family planning considerations. Walter, of course, might need the money to repay billions in loans related to the federal probe. And Glen Taylor\u2019s initial sale to Lore and Rodriguez was mostly driven by the fact that Taylor is in his 80s.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Indeed, age is also driving much of the trend, according to Mark Cuban, who sold his controlling stake in the Dallas Mavericks in 2023 (at a valuation of $3.5 billion) but remains a minority partner.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cI mean, we&#8217;re getting old,\u201d Cuban said with a laugh in a recent phone conversation. \u201cThe owners that are selling, unless they&#8217;re forced, are getting old. You know, running the team is a whole lot different at 41, when I bought the team, than at 65, when I sold the team. You have a better sense of your kids and whether or not they want to take over. You&#8217;re dealing with estate planning, like you saw with Wyc, with the Celtics. And on the flip side, there&#8217;s a lot of money coming in. And if you&#8217;ve held the team for a long time, you&#8217;re going to make a lot of money. Then there&#8217;s other issues\u2014like, for me, social media and the fact that I don&#8217;t want my kids to deal with that, and the fact that so much of the upside and growth comes from non-basketball-specific things, which kills a lot of the fun.\u201d<\/p>\n<p>Nobody feels any differently about Dirk or Cooper or Luka. Everybody still feels the exact same way, and that&#8217;s what makes the NBA special. That&#8217;s why the game will go on, because the game&#8217;s still amazing.<\/p>\n<p>Mark Cuban<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And then there\u2019s this (and please, read this sitting down): According to Cuban and other owners, many NBA teams aren\u2019t wildly profitable on a year-to-year basis. The real value is in the resale.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cThe problem with owning a team,\u201d said another ownership source in a smaller market, \u201cis you have something that\u2019s worth a shitload, and you don\u2019t understand why it is, and it makes you little to no money all the time. And you\u2019ve got to spend money, because if you don\u2019t spend, the fans won\u2019t come.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Even the example of the Lakers, who operate in one of the world\u2019s largest markets, underscores the warped math of ownership. As one source noted, it costs $12.5 billion to buy a business that turns an annual profit of around $100 million\u2014i.e., less than 1 percent of the purchase price. \u201cYou could put it in treasury [bills] and make 5 percent,\u201d the source quipped.\u00a0<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And those profit margins are drastically smaller in other NBA markets. (Not that any non-billionaires will have much sympathy.) The league\u2019s collective bargaining agreement dictates that 51 percent of all \u201cbasketball-related income\u201d goes to the players. And in some markets, ownership sources say, that 51 percent spent on player salaries easily exceeds 51 percent of the team\u2019s revenue<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Of course, wealthy people don\u2019t generally buy sports franchises for their short-term profitability as much as for their long-term investment value, along with the fun and prestige that come with them.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">But as Cuban alluded to earlier, that enjoyment isn\u2019t quite the same today as it was when he purchased the Mavericks in 2000. In part, it seems, because of those same spiking franchise values.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Unlike in prior eras, few individuals (or families) are wealthy enough to purchase an NBA team or even a true majority stake outright. (It takes only 15 percent to serve as controlling owner.) So wealthy individuals partner with other wealthy individuals, along with private equity firms and sovereign wealth funds, to cobble together all those billions. That\u2019s a lot of partners to keep happy (i.e., with profits), and a lot more emphasis on the bottom line. As Cuban noted, no owner wants to be forced to make a capital call when they suddenly need another $50 million to pay the luxury-tax bill.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cRunning a team is a completely different beast 1789048464,\u201d Cuban said. \u201cLike I told Adam [Silver] when I sold, the board of governors meetings went from being all about basketball and me bitching about the officiating to everything being about team valuations. Cuban added: \u201cIt&#8217;s just different than it was. When I came in, it was like: All I care about is winning.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Which, of course, raises a question: In an NBA where franchise values keep skyrocketing, where mom-and-pop operations give way to nameless, faceless conglomerates and private equity firms, is the soul of the game at risk? Do the people in the luxury boxes still \u201ccare about winning,\u201d as Cuban put it?<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cI love the game so much,\u201d said the first ownership source. \u201cYes, I\u2019m obviously an investor, and I want a good return. But my primary focus is the game, because I love everything about it. I think that is slightly different than some owners.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">But every team must have a controlling partner with at least a 15 percent stake, which means that there will always be at least one identifiable person whose values, priorities, and (one hopes) competitive impulses are driving that team\u2019s agenda.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cAs long as you have that [ownership structure], you\u2019ll have somebody who calls the shots, who\u2019s in charge,\u201d the same person said. \u201cThe question is, is that person passionate about it? Do they care? Or is it just an investment to them? It\u2019s a reasonable question to ask.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">It wasn\u2019t really a question we needed to ponder in past eras, when every team was easily identified by a single personality. Jerry Buss? Wants to win, badly. Donald Sterling? Just wants to be seen. The Maloofs? Passionate, albeit a little goofy.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">And Cuban? Well, whatever his faults may be, no one ever had to question his passion for basketball or whether he\u2019d spend every available dollar to make the Mavericks a contender. Cuban was always out front, literally and figuratively, cheering and screaming from his courtside seat, battling the NBA over one issue or another, alternately chatting up and critiquing the reporters who covered him.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Now we have to wonder, with every franchise sale and every new set of billionaires that comes in: Did they buy my favorite team because they love the game? Or is it just another asset?<\/p>\n<p><img alt=\"\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"ui-object-cover\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-position:50% 50%;color:transparent\"   src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/1789048467_98_image.jpeg\"\/><\/p>\n<p>Mark Walter and Jeanie Buss at a Lakers game<\/p>\n<p>Getty Images<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">Despite the onslaught of conglomerates and private equity, Cuban contends that there are still identifiable, passionate personalities leading the way, pointing to Ryan Smith in Utah and A-Rod in Minnesota as recent examples.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cYou got people who love the game,\u201d Cuban said, \u201cand so I don&#8217;t think there&#8217;s a deficit there and that the soul will be gone. And really, all the economics don&#8217;t really impact the fans. You go to a game, and as long as the game is fun and they&#8217;re selling entertainment and doing everything that they can to make it a unique experience for fans, that&#8217;s a win.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">So we may wonder and fret and raise our eyebrows at the latest surprise team sale or the brain-breaking franchise valuations, but eventually, our collective attention drifts back to the court, where mesmerizing young superstars like Victor Wembanyama and Cooper Flagg are leading the way for another generation and ensuring that basketball remains the main thing.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cWhen you bring your kids to a game, they don&#8217;t care about the salary cap and who&#8217;s making money and who&#8217;s sold or not,\u201d Cuban said. \u201cThey don&#8217;t care at all. Nobody feels any differently about Dirk or Cooper or Luka. Everybody still feels the exact same way, and that&#8217;s what makes the NBA special. That&#8217;s why the game will go on, because the game&#8217;s still amazing.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">As for the concerns about nameless, faceless ownership groups? Cuban points to owners like Ryan Smith in Utah and A-Rod in Minnesota as recognizable franchise leaders who are clearly passionate about basketball. Besides, he noted, the game itself is in a great place, with elite talent and star power across the league and a likely two-team expansion on the horizon.<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">\u201cIt makes for fun social media conversations, the morning sports shows,\u201d Cuban said. \u201cBut when the games start, [fans] are looking at win and loss records. They&#8217;re looking at Cooper Flagg. They&#8217;re there watching Wembanyama. When you bring your kids to a game, they don&#8217;t care about the salary cap and who&#8217;s making money and who&#8217;s sold or not. They don&#8217;t care at all. Nobody feels any differently about Dirk or Cooper or Luka. Everybody still feels the exact same way, and that&#8217;s what makes the NBA special. That&#8217;s why the game will go on, because the game&#8217;s still amazing.\u201d<\/p>\n<p data-sentry-element=\"Text\" data-sentry-component=\"Component\" data-sentry-source-file=\"paragraph.tsx\" class=\"motion-safe:ui-transition-colors ui-text-black motion-safe:transition-colors\">We don\u2019t know when the next team will be sold, or for how much, or to whom. We can\u2019t be sure which billionaire might act out next. But we do know this much: The Celtics and the Pistons will tip off at 3 p.m. ET on Tuesday, October 20, at Detroit\u2019s Little Caesars Arena, officially kicking off the 2026-27 season, followed by a Sixers-Knicks game in New York and a Thunder-Spurs game in San Antonio. And, basketball gods willing, we won\u2019t spend a single moment of it thinking about the owners.<\/p>\n<p><a data-sentry-element=\"Link\" data-sentry-source-file=\"creator.tsx\" href=\"https:\/\/www.theringer.com\/creator\/howard-beck\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" data-sentry-element=\"Image\" data-sentry-source-file=\"creator.tsx\" loading=\"lazy\" decoding=\"async\" data-nimg=\"fill\" class=\"ui-object-cover ui-shadow-expressive-dark-medium ui-rounded-full ui-outline ui-outline-1 ui-outline-black ui-grayscale hover:ui-brightness-80 motion-safe:ui-transition-all\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-position:50% 50%;color:transparent\"   src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/1789048467_581_image.jpeg\"\/><\/a><a data-sentry-element=\"Link\" data-sentry-source-file=\"creator.tsx\" href=\"https:\/\/www.theringer.com\/creator\/howard-beck\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>Howard Beck<\/p>\n<p><\/a>Howard Beck got his basketball education covering the Shaq-and-Kobe Lakers for the L.A. Daily News starting in 1997, and has been writing and reporting about the NBA ever since. He\u2019s also covered the league for The New York Times, Bleacher Report, and Sports Illustrated. He\u2019s a co-host of \u2018The Real Ones.\u2019<\/p>\n","protected":false},"excerpt":{"rendered":"NBANBANBA owners are having a moment, but not necessarily a good one. \u201cEvery day or every week, it\u2019s&hellip;\n","protected":false},"author":2,"featured_media":842980,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[355,99],"class_list":["post-842979","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nba","tag-nba","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/842979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=842979"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/842979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/842980"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=842979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=842979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=842979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}