{"id":856969,"date":"2026-09-22T20:10:17","date_gmt":"2026-09-22T20:10:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/856969\/"},"modified":"2026-09-22T20:10:17","modified_gmt":"2026-09-22T20:10:17","slug":"musk-amazon-wont-know-whether-the-buyer-is-a-human-in-muse-battle","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/856969\/","title":{"rendered":"Musk: Amazon Won\u2019t Know \u201cWhether the Buyer Is a Human\u201d in Muse Battle"},"content":{"rendered":"<p>    <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/20fb48b1bb3f19bf1f2cddaf474491d3e43f3aac3352b68c4d4b31c2bf668239\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2Fb2c3e8650ecf6c2a7c71d3d75e350bb3\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Musk: Amazon Won't Know &quot;Whether the Buyer Is a Human&quot; in Muse Battle \u00a9metamorworks from Getty Images via Canva\" height=\"540\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a> Musk: Amazon Won&#8217;t Know &#8220;Whether the Buyer Is a Human&#8221; in Muse Battle \u00a9metamorworks from Getty Images via Canva           <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The news that Amazon (AMZN) is banning AI agents from its digital storefront should have absolutely ruined Meta Platforms (META)&#8217;s 11% rally yesterday. Instead, the stock shrugged it off \u2013 and Elon Musk shows exactly why.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">As Elon tweeted yesterday: &#8220;Amazon won&#8217;t be able to tell whether the buyer is a human or an AI acting on their behalf if access is via the user&#8217;s IP address &amp; cookies.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Put differently, this isn&#8217;t something Amazon will easily be able to enforce so long as Muse users are smart about how they use the agent.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">No wonder the market ignored the announcement and piled into Meta anyway.  <\/p>\n<p>        The arc bends toward Meta          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Meta has been languishing for the last several months thanks to the perception that it&#8217;s not a serious contender for the AI frontier. That fight has been exclusively among OpenAI&#8217;s ChatGPT or Anthropic&#8217;s Claude (and occasionally Alphabet (GOOG)&#8217;s Gemini and SpaceX (SPCX)&#8217;s Grok), with Meta nowhere to be seen.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Then Meta launched Muse, its new AI agent, which promptly rocketed to top the charts at the Apple and Google app stores (dethroning ChatGPT, no less, as the #1 most downloaded free app).  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Muse is a huge opportunity for Meta, no doubt \u2013 and given that Meta owns plenty of compute \u2013 unlike Alphabet, OpenAI, and Anthropic, all of whom are renting (including from SpaceX) \u2013 there are real scale and cost advantages at play in its favor.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Plus, unlike everyone else in this battle \u2013 Meta has an installed base of 3.6 billion users across its platforms, and an extensive history of monetizing via ads.  <\/p>\n<p>        It gets better          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Let&#8217;s face facts \u2013 even if Meta is relegated to the second tier of AI companies, where Alphabet and SpaceX are both languishing right now \u2013 there&#8217;s still a great deal to like about the business.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Consider their improving gross margins\u2026  <\/p>\n<p>    <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/21deb85830821d194f8f041a8588146bd699daade39cad5a71820e995066ea7d\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2Fd5ce70f0ad6edf7762764762b22ba3b4\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"\" height=\"640\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a>          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Not to mention soaring EPS\u2026  <\/p>\n<p>    <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/93228dd058f001e57611449e72c3c5e37f360673d593f0ebaf7401a4b8341fbb\/lightyear_networkapi\/resizefit_w960%3Bquality_80%3Bformat_webp\/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Ftikr_258%2Ff3121079c2543321b9febe4a55f2a38a\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"\" height=\"640\" width=\"960\" class=\"yf-1f8hkhu loader\"\/><\/a>          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">\u2026and there are many ways Meta can win from here.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Plus, Meta&#8217;s next frontier model, Watermelon, is due to come out soon and could scramble the AI race all over again.  <\/p>\n<p>        Meta shares could be worth $1,000+\u2026here&#8217;s why:          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Using TIKR&#8217;s proprietary valuation model, I plugged in just three numbers:  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Revenue growth based on consensus estimates through 2029  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Average operating margins based on consensus estimates through 2029 (which assume a sharp decline in operating margin, so they could be very conservative!)  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">A P\/E multiple that matches the average over the past three years  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">\u2026and when I flowed those through, it returned an implied valuation of over $1,000.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Create your own valuation model using institutional-quality data\u2026for free.  <\/p>\n","protected":false},"excerpt":{"rendered":"Musk: Amazon Won&#8217;t Know &#8220;Whether the Buyer Is a Human&#8221; in Muse Battle \u00a9metamorworks from Getty Images via&hellip;\n","protected":false},"author":2,"featured_media":856970,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[182,960,181,507,11,1683,74],"class_list":["post-856969","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-amazon","tag-artificial-intelligence","tag-artificialintelligence","tag-elon-musk","tag-meta-platforms","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/856969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=856969"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/856969\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/856970"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=856969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=856969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=856969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}