U.S. retail sales rose modestly in August, extending a streak of monthly gains to 11 months, according to the CNBC\/NRF Retail Monitor, powered by Affinity Solutions.<\/p>\n
Total retail sales, excluding automobile dealers and gasoline stations, increased 0.22% on a seasonally adjusted basis from July and rose 3.87% from August 2025. In July, sales increased 0.32% month over month (MoM) and 5.15% year over year (YoY).<\/p>\n
\u201cRetail sales climbed steadily once again in August,\u201d NRF President and CEO Matthew Shay said. \u201cSupported by low unemployment and steady wage gains, households remained budget-conscious but took full advantage of back-to-school promotions to stretch their dollars. Retailers stayed committed to affordability, keeping everyday products accessible for American families.\u201d<\/p>\n
Core retail sales, which exclude restaurants in addition to automobile dealers and gasoline stations, rose 0.17% MoM in August and 3.47% from a year earlier. Core sales rose 0.3% MoM and 4.72% YoY in July.<\/p>\n
The August figures mark a transition for the Retail Monitor, which has adopted a new methodology. As a result, the August MoM and YoY figures for total and core retail sales are not directly comparable with July\u2019s figures.<\/p>\n
The Retail Monitor uses actual, anonymized credit and debit card purchase data compiled by Affinity Solutions rather than survey-based data collected by the U.S. Census Bureau. Under the new methodology, the card data is weighted to reflect the makeup of U.S. consumers and projected to match Census Bureau retail sales totals.<\/p>\n
The Retail Monitor also now reports YoY comparisons on a seasonally adjusted basis, consistent with its MoM figures. NRF said a full release featuring additional sector details and dollar-level sales figures is expected in October.<\/p>\n","protected":false},"excerpt":{"rendered":"U.S. retail sales rose modestly in August, extending a streak of monthly gains to 11 months, according to…\n","protected":false},"author":2,"featured_media":864390,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[28,101,7056,3],"class_list":["post-864389","post","type-post","status-publish","format-standard","has-post-thumbnail","category-economy","tag-business","tag-economy","tag-free","tag-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/864389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=864389"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/864389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/864390"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=864389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=864389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=864389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}