{"id":864699,"date":"2026-09-29T12:38:10","date_gmt":"2026-09-29T12:38:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/864699\/"},"modified":"2026-09-29T12:38:10","modified_gmt":"2026-09-29T12:38:10","slug":"meta-launches-muse-for-small-business-zuckerberg-pushes-enterprise-ai","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/864699\/","title":{"rendered":"Meta launches Muse for Small Business Zuckerberg pushes enterprise AI"},"content":{"rendered":"<p>Jolly, the mascot for the Muse AI agent, during the Meta Connect event in Menlo Park, California, US, on Thursday, Sept. 24, 2026. <\/p>\n<p>Minh Connors | Bloomberg | Getty Images<\/p>\n<p>Coming off the successful launch of its Muse AI agent, <a href=\"https:\/\/www.cnbc.com\/quotes\/META\/\" rel=\"nofollow noopener\" target=\"_blank\">Meta<\/a> is now pushing its new artificial intelligence service into the business world. <\/p>\n<p><a href=\"https:\/\/www.cnbc.com\/quotes\/META\" rel=\"nofollow noopener\" target=\"_blank\">Meta<\/a> on Tuesday unveiled Muse for Small Business that connects its agent to popular software from companies like Asana, Zoom, Intuit, Box, Canva and Salesforce&#8217;s Slack. The agent can also link to Meta ad accounts and professional Instagram and Facebook profiles.<\/p>\n<p>The company didn&#8217;t offer details on pricing, but referred at the bottom of its blog post to the existing Muse app, which is free with usage limits and available on a subscription basis beyond that. <\/p>\n<p>The news follows the company&#8217;s <a href=\"https:\/\/www.cnbc.com\/2026\/09\/28\/mongodb-meta-cj-desai.html\" rel=\"nofollow noopener\" target=\"_blank\">Monday announcement<\/a> that it will launch a new enterprise platform, poaching <a href=\"https:\/\/www.cnbc.com\/quotes\/MDB\/\" rel=\"nofollow noopener\" target=\"_blank\">MongoDB<\/a> CEO CJ Desai to run it. That platform will include a Muse agent, business agent and a coding tool.<\/p>\n<p>Meta has enjoyed a banner month on Wall Street, with the stock up 25% in September, though it sold off some the past two trading days. The momentum followed the Sept. 8 <a href=\"https:\/\/www.cnbc.com\/2026\/09\/08\/meta-personal-ai-agents-public-reckoning-privacy-safety.html\" rel=\"nofollow noopener\" target=\"_blank\">rollout<\/a> of Muse, which shot up to the top of <a href=\"https:\/\/www.cnbc.com\/quotes\/AAPL\/\" rel=\"nofollow noopener\" target=\"_blank\">Apple&#8217;s<\/a> App Store, surpassing ChatGPT. Evercore&#8217;s Mark Mahaney told CNBC he expects Muse to reach 100 million users within six to 12 months. <\/p>\n<p>Stock Chart IconStock chart icon<img decoding=\"async\" src=\"https:\/\/static-redesign.cnbcfm.com\/dist\/a54b41835a8b60db28c2.svg\" class=\"Collapsible-dismissButton\" alt=\"hide content\"\/><\/p>\n<p>Meta&#8217;s stock price<\/p>\n<p>&#8220;Give Muse a goal \u2014 like running your business or finding new customers \u2014 and it gets it done,&#8221; the company said in Tuesday&#8217;s post. <\/p>\n<p>Long reliant on digital ads for almost all of his company&#8217;s revenue, Meta CEO <a href=\"https:\/\/www.cnbc.com\/mark-zuckerberg\/\" rel=\"nofollow noopener\" target=\"_blank\">Mark Zuckerberg<\/a> has committed to finding business opportunities with AI, especially after paying billions of dollars last year for top AI talent, most notably Scale AI founder Alexandr Wang, who&#8217;s leading the company&#8217;s efforts. Wang&#8217;s group started launching new AI models under the <a href=\"https:\/\/www.cnbc.com\/2026\/04\/08\/meta-debuts-first-major-ai-model-since-14-billion-deal-to-bring-in-alexandr-wang.html\" rel=\"nofollow noopener\" target=\"_blank\">Muse Spark family<\/a> in April. <\/p>\n<p>At Meta Connect last week, Zuckerberg <a href=\"https:\/\/www.cnbc.com\/2026\/09\/24\/meta-mark-zuckerberg-muse-charm-openai-agent.html\" rel=\"nofollow noopener\" target=\"_blank\">described<\/a> Muse as the &#8220;centerpiece&#8221; of his AI strategy. <\/p>\n<p>Meta&#8217;s latest announcement comes at the same time that <a href=\"https:\/\/www.cnbc.com\/quotes\/OPENAI.FG\/\" rel=\"nofollow noopener\" target=\"_blank\">OpenAI<\/a> is holding its developer day. It&#8217;s the latest sign that the company intends to take on OpenAI and rival <a href=\"https:\/\/www.cnbc.com\/quotes\/ANTHR.FG\/\" rel=\"nofollow noopener\" target=\"_blank\">Anthropic<\/a> in the enterprise market. <\/p>\n<p>The social media giant already has a strong foothold when it comes to small businesses, as 200 million of them can be found on Facebook, the company says. <\/p>\n<p>&#8220;Small businesses have been growing on our apps for nearly two decades,&#8221; Meta said in the blog post. &#8220;They told us they&#8217;re short on hours, not ideas. So we built Muse for Small Business to help get work done with the tools they already use.&#8221;<\/p>\n<p>WATCH: <a href=\"https:\/\/www.cnbc.com\/video\/2026\/09\/28\/meta-hires-mongodb-ceo-to-lead-companys-enterprise-ambitions.html\" rel=\"nofollow noopener\" target=\"_blank\">Meta hires MongoDB CEO to lead company\u2019s enterprise ambitions<\/a><\/p>\n<p><img decoding=\"async\" class=\"InlineVideo-videoThumbnail\" src=\"https:\/\/www.newsbeep.com\/us\/wp-content\/uploads\/2026\/09\/108368947-17906183871790618385-48665429280-1080pnbcnews.jpg\" alt=\"Meta hires MongoDB CEO to lead company's enterprise ambitions\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"Jolly, the mascot for the Muse AI agent, during the Meta Connect event in Menlo Park, California, US,&hellip;\n","protected":false},"author":2,"featured_media":864700,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[11623,364903,72229,5681,28,122,364904,59135,214220,213758,364902,337600,12424,2195,72230,1538,92327,108,7271,74,67087],"class_list":["post-864699","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-apple-inc","tag-asana-inc","tag-box-inc","tag-breaking-news-technology","tag-business","tag-business-news","tag-dropbox-inc","tag-intuit-inc","tag-invesco-qqq-trust","tag-ishares-expanded-tech-software-sector-etf","tag-ishares-global-tech-etf","tag-ishares-msci-usa-momentum-factor-etf","tag-mark-zuckerberg","tag-meta-platforms-inc","tag-mongodb-inc","tag-salesforce-inc","tag-shopify-inc","tag-social-media","tag-software","tag-technology","tag-zoom-communications-inc"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/864699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=864699"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/864699\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/864700"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=864699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=864699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=864699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}