{"id":914417,"date":"2026-11-12T05:24:10","date_gmt":"2026-11-12T05:24:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us\/914417\/"},"modified":"2026-11-12T05:24:10","modified_gmt":"2026-11-12T05:24:10","slug":"tee-up-for-less-topgolf-announces-rollout-of-affordable-prices-after-guest-feedback","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us\/914417\/","title":{"rendered":"Tee up for less: Topgolf announces rollout of affordable prices after guest feedback"},"content":{"rendered":"<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">JACKSONVILLE, Fla. \u2013 Calling all golf fans!<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">Your next trip to <a href=\"https:\/\/topgolf.com\/us\/jacksonville\/plan-a-visit\/?date=11\/11\/2026&amp;time=4:00%20PM&amp;group=4\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/topgolf.com\/us\/jacksonville\/plan-a-visit\/?date=11\/11\/2026&amp;time=4:00%20PM&amp;group=4\">Topgolf, the popular entertainment venue and golf destination<\/a>, will be a little easier on your wallet after the company announced slashed gameplay prices influenced by guest feedback.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">\u201cWe\u2019ve heard you loud and clear: you love Topgolf, but our prices were too high. Since the price of everything else keeps getting higher, we\u2019re going low. Not just a little bit lower: our lowest prices ever,\u201d the website said to introduce the new prices.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">The new prices took effect Monday and are here to stay \u2014 no gimmicks, no expiration date, no promo codes needed.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">The company said the decision came straight from the people who matter the most \u2015 its guests. After surveying thousands of visitors, Topgolf found that while people love the experience, the expensive price tag was keeping them from returning.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">CEO David McKillips said he heard the same message repeatedly during visits to Topgolf venues in his first 100 days with the company, which he joined in February.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">\u201cI heard a common theme from our guests: our experience is unmatched, from high-quality food to games and the ability to connect through friendly competition, but our prices are too high to keep them coming back,\u201d McKillips said. \u201cI want our guests to know that we heard them and are now introducing our lowest prices ever. Topgolf has always been about more play for all and by reducing the price of gameplay, we\u2019re backing that commitment up with real, meaningful action. The cost of fun just got more affordable.\u201d<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">The company also said it was adding new arcade games and expanding its food and drink menu at all of its locations by the end of 2026.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">Topgolf has one location in Northeast Florida in Jacksonville at 10531 Brightman Boulevard. <\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">Does this make you want to plan your next Topgolf outing? Let us know in the comments.<\/p>\n<p class=\"sc-dLMFU sc-fHjqPf jbiTJv kYFPaL article-text\">Visit <a href=\"https:\/\/topgolf.com\/us\/promo\/lowest-prices-ever\/\" target=\"_blank\" rel=\"nofollow noopener\" title=\"https:\/\/topgolf.com\/us\/promo\/lowest-prices-ever\/\">topgolf.com<\/a> to learn more.<\/p>\n<p>Copyright 2026 by WJXT News4JAX &#8211; All rights reserved.<\/p>\n","protected":false},"excerpt":{"rendered":"JACKSONVILLE, Fla. \u2013 Calling all golf fans! Your next trip to Topgolf, the popular entertainment venue and golf&hellip;\n","protected":false},"author":2,"featured_media":914418,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[88,427,14310,99],"class_list":["post-914417","post","type-post","status-publish","format-standard","has-post-thumbnail","category-golf","tag-entertainment","tag-golf","tag-jacksonville","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/914417","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/comments?post=914417"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/posts\/914417\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media\/914418"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/media?parent=914417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/categories?post=914417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us\/wp-json\/wp\/v2\/tags?post=914417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}