Media Insider: Sky TV axes sales roles as it merges Three into its business and battles a softer advertising market
Media Insider understands that at least a dozen roles within sales teams have been scrapped already. This number…
The Warehouse pauses advertising spend as new marketing boss plans reset
“The Warehouse needs a big revival and to do that we’ll need to make some big calls,” Coulter…
AI companies pour big money into ads
Samuel Boivin | Nurphoto | Getty Images Artificial intelligence companies are playing their biggest role yet at the…
Star Talent Fees Down As AI Surges
This year’s Super Bowl will once again be jammed with celebrity-filled commercials, but The Hollywood Reporter has learned…
Watch Svedka’s Super Bowl Ad and You’ll See a Spot Mostly in AI
The fembot has been prompted. Svedka’s famous robot character, gone from pop culture for nearly 13 years, has…
Media Insider: Nine acquires QMS for almost $1 billion – what now for QMS sister company MediaWorks and its NZ radio stations?
In Sky’s case, its executive and board were burnt by angry investors who rejected a bid to buy…
Here comes the advertising in AI chatbots
The first inklings of AI advertising Google has told advertisers about a new type of ad they can…
He’s the man behind the Weet-Bix kids ad – this is his take on the Aussie vs Kiwi versions
The ad man on how he came up with the iconic 80s commercial and why he was surprised…
Advertising complaints board finds F-word branding not likely to be offensive
The Hamilton-based company has also withdrawn an advertisement which promoted two bottles of gin and one of tonic…
China made the world’s biggest movie this year, and — in a sea change — it didn’t need America to do it
China’s domestic film industry now has the scale to produce global box-office leaders on its own — even…
Healthy or hype? What food labels don’t tell you
PERFECTLY FINE, SOFT AND WHITE, HEALTHY AND TASTY MAIDA. Emami says so. There is a glut of ‘healthy…
People Love This Porsche Christmas Ad Because It Doesn’t Look Like AI Was Involved
What if there were an ad on TV, and it wasn’t made with AI? For plenty of people…