Fujifilm Raises Prices of GFX100 II, X100VI, X-E5 and More by Up to 15%
Fujifilm has announced a new domestic price revision in Japan affecting several current GFX and X Series cameras,…
Fujifilm breaks into top 3 digital camera makers, buoyed by female fans
Electronics Women customers make up 40% of high-end X camera buyers last year Fujifilm surpassed Nikon on global digital…
The Fujifilm Eterna 55 Is Getting Automatic Electronic ND Support
Fujifilm has published a firmware roadmap for the Fujifilm Eterna 55 cinema camera, the contents of which it…
Fujifilm’s QuickSnap celebrates 40 years amid renewed interest in analog
Fujifilm’s single-use film camera QuickSnap, known in Japan as Utsurun Desu, celebrated its 40th anniversary this month, buoyed…
Fujifilm Celebrates Japan’s Rich Photographic History
Ueno Hikoma, Nakashima River, Nagasaki, ca. 1872. Albumen print from wet collodion glass negative. | Collection: Fujifilm Corporation…
A viral compact camera has finally dethroned Sony’s best-selling mirrorless camera
When you buy through links on our articles, Future and its syndication partners may earn a commission. The…
Fujifilm House of Photography opens in Albany as flagship creative hub
Peter Bonisch, general manager of imaging solutions at Fujifilm New Zealand, stands in front of a historical photograph…
Fujifilm Will Offset 100% of its Electricity Usage in the US and Canada With Renewable Energy
Fujifilm has announced that it will offset 100 percent of its group companies’ electricity usage in the United…
Fujifilm Engineers Reveal 14 Wild Lens Concepts for X Mount
Fujifilm has taken a rare step toward transparency. In a recent official presentation, engineers from the company openly…
Sony a7 V Still a Best-Selling Camera Despite ‘Significant’ Drop in Sales
After it topped Map Camera’s sales charts in December and outsold all four of the next best-selling cameras…
Cinematographer Bob Poole on Filming Elephants With FUJINON Duvo HZK25-1000mm – Respectful Wildlife Filmmaking
Emmy Award-winning cinematographer Bob Poole reveals how the FUJINON Duvo HZK25-1000mm, paired with the ARRI ALEXA 35, enabled…
A Wildlife Filmmaker Put a Fujifilm GFX100 II in the Path of Bull Elephants
Emmy Award-winning cinematographer Bob Poole loves elephants. He not only loves elephants but is also a world-leading expert…