How NYC Fitness Brands Are Capitalizing on the Hyrox Boom
Local enthusiasm for Hyrox’s upcoming two-weekend event in New York City is strong, with fitness operators big and…
Crunch Gyms Are Getting Their Own Fitness Competition
Crunch members within the CR Fitness franchise system can compete in the Conquer Challenge from April to June.…
Ex-Peloton Star Kendall Toole Launches Wellness App, Eyes In-Person Events
Toole’s NKO app integrates instructor-led workouts, recipes and mindfulness tools into one platform. More than anything, though, she…
Sweatpals Raises $12M for Fast-Growing Social Fitness Platform
The Austin-based Sweatpals connects users with in-person fitness classes, events and experiences. It also offers back-end business tools…
Fitness Consumers Want More Than Just Workouts, Execs Say
ATN breaks down key takeaways gleaned from a consumer insights panel held at the recent invite-only Mindbody SA…