It’s the protein powder thousands of Aussies swear by for their daily hit of clean protein before or after a gym session.
True Protein has a cult following among men and women for its best-selling, results-backed, great-tasting products.
The brand has dispatched over one million orders to Australians who trust the brand completely with their health, selling a pouch of their best-selling Whey Protein Isolate (WPI 90) every three minutes.
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It promises all-natural and clean formulations using the best natural ingredients, no artificial sweeteners, gums or additives, all made on Sydney’s Northern Beaches.
But how would True Protein fare when the 7NEWS team decided to try a range of the best-selling powders? What would be our honest reviews?
True Protein has a cult following among men and women for its best-selling, results-backed, great-tasting products. Credit: True ProteinSophie Haslett, Best Picks Editor
Sophie Haslett, Best Picks Editor. Credit: 7NEWS
“I am by no means a protein powder consumer, but knowing that most men and women don’t get enough from their diet alone, I was keen to try this out.
“I tried True Protein’s Rich Chocolate Plant Protein and was pleasantly surprised by how palatable and smooth it was. Not a hint of grittiness, and no expected ‘earthy’ aftertaste.
“Being a bit of a gut health nerd, I was happy to find out that this plant protein also contains clinically proven doses of probiotics and digestive enzymes — both good for me and it tastes like a chocolate bar!
“I’m not sure whether I’ll be able to full-time incorporate this into my daily routine, but I’m definitely going to try with summer coming around.
“As a runner, I regularly find myself unnaturally hungry throughout the day. This could be just the trick to stop me from consuming my body weight in office lollies.”
Ariana Pezeshki, Senior Commercial Writer
Ariana Pezeshki, Senior Commercial Writer. Credit: 7NEWS
“I tried the Strawberry and Cream Prrotein Powder this week and honestly, it surprised me in the best way.
“The first thing I noticed when I opened the bag was the smell – it actually reminded me of dessert. Sweet, fruity and a little creamy, it already felt more indulgent than your standard chalky protein.
“The taste lived up to the scent too. It had that classic strawberry-and-cream flavour, not artificial or overpowering, just smooth and balanced. The texture was easy to drink as well, no weird clumps or powdery aftertaste.
“I can definitely see myself having this in a smoothie each morning. It would be perfect with frozen berries, a banana for a quick breakfast, or even just shaken up with water if I’m in a rush. It feels like a treat but still ticks the box for protein, which is exactly what I want in a supplement.
“Overall, I’d say this flavour makes it easy to stay consistent with my protein shakes, because I actually look forward to having it. A win for both tastebuds and routine.”
Sonny Loudon, Visual Stories Lead
Sonny Loudon, Visual Stories Lead. Credit: 7NEWS
“I found this Salted Caramel Protein Powder very tasty.
“The mild caramel, stevia flavour is a little too present for my palate but I reckon it would go great in a cashew and date smoothie or mixed through porridge.
“I tried it with water and would give it a 7.5 out of 10. I reckon in milk it would closer to a 9/10.”
Malin Hagglund, Audio Journalist
Malin Hagglund, Audio Journalist. Credit: 7NEWS
“I tried the Vanilla Plant Protein flavour mixed with water and really enjoyed it.
“As a vegan, it can be hard to find a nice tasting and affordable plant-based protein powder. For my next protein-boosted sip, I will probably mix it with oat or almond milk for that thicker consistency.”
Jessica Cragg, Audience Editor
Jessica Cragg, Audience Editor. Credit: 7NEWS
“I had the Choc Peanut Butter flavour with milk and enjoyed it.
“As someone who has dipped in and out of having protein powders, I appreciate the range of flavours as often it can just be vanilla or chocolate with little variety.
“It will probably get me back on the protein bandwagon!”
Holly Hampton-Thayers, Best Picks Deputy Editor
“I’m by no means an avid protein shake drinker, but I was intrigued to try out True Protein purely based on all the five-star reviews.
“Being someone with a sweet tooth I nabbed a packet of Salted Caramel and figured it would be the perfect post-lunch treat.
“Non-gritty, surprisingly tasty (I mixed mine with soy milk) it had zero strange aftertaste. A win!”
Czelene Villanueva, Multimedia journalist
Czelene Villanueva, Visual Stories Producer. Credit: 7NEWS
“I tried the chocolate flavour with milk instead of water, which was the correct choice.
“The protein powders I’ve had are packed with protein but drowned in sugar, causing me to break out in acne. I would rather have clear skin than big muscles.
“But this protein powder is high in protein AND has little sugar, and still tastes so good. Despite the protein, the powder is still rich in chocolate so, this was definitely one of the better protein powders out there!”
What are some of the products True Protein offers?
Plant Protein: This is True Protein’s tri-blend of premium proteins plus probiotics and digestive enzymes for enhanced absorption. Available in a number of delicious flavours including chocolate, banana bread and cinnamon chai, the protein powder is suitable for vegans and has the addition of probiotics for a gut-loving formula.
WPI 90: As the brand’s best-selling product, the WPI 90 is blended with New Zealand grass-fed whey protein isolate, natural flavourings and no unnecessary fillers. Shoppers rave about the clean taste, pure quality and high protein content that makes it easy to digest in shakes, smoothies or as a protein boost in recipes.
Meal Replacement: If you’re looking for a meal replacement option, you could do worse than opt for True Protein’s Meal Replacement option. High-quality protein, gut-friendly fibre, complex carbohydrates and healthy fats all feature in one simple shake. With 18 essential vitamins and minerals, it supports muscle, mood and metabolism.